Visual artist Alexandra Pașca is taking her talent to London

“From the inside to the outside: It is a perfect storm of deep thoughts and sensual nudity. Alexandra photographed emotions shaped as words, emerging to the surface of the body as clothes and fashion accessories, dressing the body and undressing the mind in a prefect mix.  This blend of Cioran’s unique language, an honest cry for humanity – and the mystery of female body relieve the sensuality of the mind and the rationale of the body.”
Daniela Staicu – co-creator of the project
Visual artist Alexandra Pașca will be in London presenting her art work within the most recent event dedicated to Romanian culture, called  Art & Fashion Industry of Beauty.
Alexandra Pașca has two art collections, one consisting in paintings entitled Fashionable Motherhood and one formed by black and white photos named Noir Haute Couture.

In her own words, Alexandra says that inspiration comes from within the profoundness of my soul when it is connected to the exterior. Therefore a raindrop, a leaf or a ray of sun are elements of inspiration to me. Also a feeling I get from someone, a musical rhythm, a character or even another art work give me ideas which I then transform through my imagination and shape them into something new. 

ART & FASHION – Industry of Beauty -The most elegant event of Romanian art and fashion will take place on the 15th of february at 43 Bank Street, Canary Wharf, London E14 5NX, United Kingdom. And the founder is also a Romanian named Daniela Vițelaru, whose ideas and thoughts can be read in the magazine Romania in contact

Starting with the motto: “We are the industry, you are the beauty!”, the singular specific art and fashion festival destined for Romanian art is to start this Sunday in lovely London.

The concept is based on bringing together a group of young Romanian artists and designers, who will show the world a hidden facet of their country, their talents and skills, their tradition and culture, all reinterpreted as a sumptuous, sophisticated, modern project.


For its first edition, the “Art & Fashion – Industry of Beauty” event proposes to bring into the spotlight an array of special people, with a talent for elevating beauty to a lifestyle. People are the calling card of their country of origin. With them, through them, the image of the nation takes on unimaginable shapes.


Exhibitions, parades, reception, quality music – these are only a few ingredients of the largest concept promoting Romania in the world. The special guest is renowned designer Cătălin Botezatu. With him, twenty important names in Romanian art and fashion will present their works in an unforgettable show.


Acccording to the press release, the event is also scheduled for September, 2015. Twice a year, we will meet in London with the most representative Romanian artists and designers, with the intention of promoting Romania through stories of success and value.

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